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Russia 2018 most engaging FIFA World Cup ever

New data released by FIFA today has revealed that Russia 2018 was the most engaged FIFA World Cup™ in history. Record-breaking interest from fans online resulted in over 7.5 billion engagements across FIFA digital platforms during the World Cup.

New digital innovations and initiatives introduced by FIFA including a new bespoke app, broader and more interactive coverage on social media, dedicated reporters for the 32 competing teams and an innovative new visual stories approach played a key ro… – Latest News

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